Instagram Live

Instagram Live is a feature on the Instagram app that allows users to broadcast live video to their followers in real-time. While streaming, viewers can comment and interact, making it an engaging way to connect with an audience. The broadcaster can see comments and respond live, creating a dynamic conversation. Once the live session ends, the video can be saved to the user’s Instagram Stories for 24 hours. It’s commonly used for events, Q&A sessions, and behind-the-scenes glimpses, fostering a sense of immediacy and personal connection between the broadcaster and their audience.