Inherently distinctive marks

Inherently distinctive marks are unique identifiers, such as logos, words, or symbols, that naturally stand out and are easily associated with a specific brand or source. These marks are original and memorable, making them capable of distinguishing a product or service from competitors without needing additional evidence of acquired recognition. Their distinctiveness is an intrinsic quality, meaning they are inherently suited for trademark protection because they directly link to the identity of the brand rather than relying on popularity or advertising presence.