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Incremental Value

Incremental value refers to the additional benefit or value gained from a specific decision, action, or investment. It measures how much more worth or advantage is created by taking that particular step, compared to not doing it. For example, if launching a new product increases revenue by $50,000 above the existing baseline, then the incremental value of the launch is $50,000. It's a way to evaluate the true impact of change, helping organizations decide whether the expected benefits justify the costs and effort involved.