Identity Evropa (now known as American Identity Movement)

Identity Evropa, now called the American Identity Movement, is a white nationalist organization that promotes the idea of preserving what it views as traditional American culture through racial and ethnic identity. It primarily advocates for policies that prioritize white Americans and often employs symbolism and messaging associated with white supremacist views. The group emerged online in 2016, aiming to influence political discourse and recruit members, but it has been widely criticized for promoting exclusionary and discriminatory ideologies. Its rebranding reflects efforts to present a more nationalistic image, though its core principles remain aligned with white nationalist beliefs.