I Amsterdam

"I Amsterdam" is a well-known phrase and logo that represents the city of Amsterdam, Netherlands. It was originally created as a marketing campaign to promote tourism and the city's identity. The slogan emphasizes the city's welcoming and inclusive spirit, encouraging visitors and residents alike to take pride in Amsterdam. The distinctive design often features the words "I Amsterdam" in bold letters, sometimes with the letter "I" replaced by the city’s iconic architecture or symbols. Over time, it has become a global symbol of Amsterdam's culture, creativity, and openness.