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Hypebeast

Hypebeast is a term used to describe someone who is highly interested in, and often seeks out, fashionable streetwear and limited-edition clothing or accessories that are popular or trendy. It also refers to a website and brand that focuses on the latest in street fashion, sneakers, and urban culture. Hypebeasts often value exclusivity and brand recognition, and their choices are influenced by current trends and celebrity endorsements. Overall, the term captures the culture of obsession with new, rare, and fashionable items within streetwear communities.