Heuristics in Decision Making

Heuristics in decision-making refer to mental shortcuts or rules of thumb that simplify complex choices. Instead of analyzing every detail, people rely on quick judgments based on past experiences, patterns, or common sense. For example, when choosing a restaurant, you might opt for one with a good reputation rather than researching every menu item. While heuristics can speed up decisions and are often helpful, they can also lead to errors or biases, as they may overlook important information. Overall, they are useful tools for navigating everyday choices efficiently.