Herbert Simon (Nobel Laureate)

Herbert Simon was a pioneering scientist who made significant contributions to understanding how humans make decisions and solve problems. He introduced the idea that people often seek satisfactory solutions rather than optimal ones, due to limited information and cognitive resources—a concept called "bounded rationality." Simon's work bridged psychology, economics, and computer science, influencing fields like artificial intelligence and organizational theory. He was awarded the Nobel Prize in Economic Sciences in 1978 for his research on decision-making processes, highlighting how complex systems, organizations, and human behavior can be analyzed scientifically.