
health-conscious consumers
Health-conscious consumers are individuals who actively prioritize behaviors and choices that promote their overall well-being. They pay attention to factors like nutrition, fitness, and lifestyle habits to maintain or improve their health. This group often researches products, reads labels, and prefers natural or minimally processed foods. They may also seek out wellness activities and avoid habits that can harm their health, such as smoking or excessive alcohol consumption. Overall, health-conscious consumers aim to make informed decisions that support a balanced, healthy lifestyle.