Image for Harold Burson (Founder of Burson Marsteller PR)

Harold Burson (Founder of Burson Marsteller PR)

Harold Burson was a prominent figure in public relations, known for co-founding Burson-Marsteller, one of the world's largest PR firms. Established in 1953, the firm became renowned for connecting clients with the media and managing their public image. Burson emphasized the importance of strategic communication, crisis management, and building strong relationships between organizations and their audiences. His work helped shape modern public relations practices, making him a respected leader in the field. Burson’s legacy continues to influence how businesses communicate and engage with the public today.