Green Investing

Green investing, also known as sustainable or environmentally responsible investing, involves putting money into companies and projects that prioritize environmental health, renewable energy, and sustainability. The goal is to support businesses that reduce pollution, conserve resources, and promote eco-friendly practices while seeking financial returns. Investors consider factors like a company's carbon footprint or commitment to eco-efficiency alongside traditional financial metrics. Green investing helps drive the transition to a more sustainable economy by encouraging businesses to adopt environmentally conscious strategies. It aligns financial objectives with social responsibility, allowing investors to contribute to positive environmental change through their investment choices.