Grasse (industry hub)

Grasse, located in southeastern France, is renowned as the world's perfume capital. It has a long history of fragrance production, with a vast tradition of cultivating aromatic plants like jasmine, roses, and lavender. The city is home to major perfume houses and laboratories, where skilled artisans craft and refine scents. Grasse’s industry combines traditional craftsmanship with modern science, making it a global center for fragrance creation. Its rich heritage and expertise attract visitors and professionals alike, emphasizing its vital role in the global perfume and cosmetic industry.