Goodwill ambassadors

Goodwill ambassadors are individuals, often volunteers or employees, who represent an organization or cause to promote awareness, understanding, and support. They act as positive representatives, sharing information and engaging with the community to foster goodwill and advance the organization's mission. Their role involves building relationships, encouraging participation, and conveying the organization's values in a credible and approachable manner. Overall, they serve as trusted advocates, helping to strengthen the connection between the organization and the public.