
global ticketing trends
Global ticketing trends show increased use of digital platforms, making purchasing event tickets more convenient through websites and mobile apps. There's a push towards personalized experiences with dynamic pricing and targeted marketing. Contactless and mobile ticketing enhances security and reduces physical contact. Data analytics help organizers optimize sales and attendance. Additionally, trends reflect a demand for flexible options like digital transfers and refunds, especially in response to unpredictable circumstances. Overall, the industry is shifting toward seamless, tech-driven solutions that improve customer experience and operational efficiency.