Gerber Babies

The Gerber Baby refers to an iconic image of a young child’s face used as the logo for Gerber Products Company, a leading producer of baby food. The original design was created in 1928 and became associated with the company’s brand. The identity of the model behind the logo was famously identified as Ann Turner Cook in 1978, who was a young girl at the time. The Gerber Baby symbolizes innocence and trust, representing quality and care in baby food products, and has become one of the most recognizable symbols in marketing.