
Gen Alpha
Generation Alpha refers to children born from around 2010 onward, currently the youngest age group. They are growing up in a world shaped by rapid technological advances, digital connectivity, and new social dynamics. As digital natives, they are accustomed to instant access to information and entertainment through devices like smartphones, tablets, and smart assistants. Their experiences are often influenced by evolving education methods, social awareness, and global interconnectedness. Understanding Generation Alpha helps in anticipating future cultural, technological, and economic trends, as they will become the next generation of consumers, workers, and leaders.