Food Provenance

Food provenance refers to the history and origin of a food product, including where and how it was produced, processed, and transported. It provides transparency about the journey of food from farm or source to your table, helping consumers verify its quality, safety, and ethical standards. Knowing the provenance ensures confidence in the authenticity of the product, supports sustainable and ethical practices, and helps prevent issues like fraud or contamination. In essence, food provenance gives consumers a clear understanding of the story behind their food, promoting informed choices and trust.