Farm to Truck initiative

The Farm to Truck initiative aims to streamline the process of getting fresh produce from farmers directly to distribution centers and retailers, reducing delays and costs. It involves coordinating logistics, transportation, and technology to ensure quality and freshness are maintained throughout the supply chain. By optimizing these connections, the initiative helps farmers reach markets more efficiently, supports local agriculture, and provides consumers with fresher, more affordable food. Overall, it enhances transparency and efficiency in transporting farm products from the field to store shelves.