fan sociology

Fan sociology studies how fans connect to and interact with their interests—such as sports, music, or celebrities—and how these communities influence social identity and culture. It examines patterns like loyalty, collective behavior, and fans' roles in shaping industry trends or societal norms. Essentially, it explores the social dynamics behind fandoms—what motivates fans, how they bond, and their impact on broader social structures—helping us understand the cultural significance of shared passions and their effects on identity and community formation.