
Exhibition Sales
Exhibition sales refer to the transactions that occur during trade shows or industry events where companies showcase their products or services. Businesses use these events to demonstrate their offerings, connect with potential buyers, and secure orders. Essentially, exhibition sales happen when a company's display or booth directly leads to sales commitments from visitors attending the event. This approach helps companies generate new business, strengthen relationships, and increase revenue through face-to-face interactions in a targeted, industry-specific environment.