European Consumer Organization

The European Consumer Organization (BEUC) is a collective group representing consumers’ interests across Europe. It works to ensure that products, services, and policies are fair, safe, and transparent. BEUC advocates for consumer rights by engaging with governments, regulators, and companies to improve laws, promote safer products, protect privacy, and ensure affordable prices. Essentially, it acts as a united voice for consumers, helping to influence policies that affect everyday life and ensuring consumers are treated fairly within the European Union.