EU Protected Designation of Origin (PDO)

The EU Protected Designation of Origin (PDO) is a certification that guarantees a product—like cheese, wine, or olive oil—comes from a specific region and is made there using traditional methods. This label ensures the product's quality, authenticity, and link to its place of origin. It also helps protect local producers by preventing imitation or misuse of regional names. Essentially, PDO signals to consumers that the product is genuine, maintains regional heritage, and reflects unique local characteristics, ensuring both quality and regional pride.