Eric Siegel

Eric Siegel is a prominent figure in the field of data science and analytics, known for his work in predictive analytics, a branch of statistics that focuses on using historical data to forecast future outcomes. He is the author of the book "Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die," which emphasizes how organizations can leverage data to make better decisions. Siegel is also the founder of the Predictive Analytics World conferences, bringing together professionals to share insights and advancements in the field. His contributions have helped shape the understanding and application of data-driven strategies in various industries.