EMV

EMV (Europay, MasterCard, and Visa) is a global standard for secure credit and debit card transactions using chip technology. Instead of just swiping a magnetic strip, EMV cards have an embedded microchip that safely stores data, making it harder for criminals to steal information. During a transaction, the chip creates a unique code that verifies the card’s authenticity. This process enhances security, reduces fraud, and ensures that card payments are safer for consumers and merchants worldwide. EMV is widely adopted to provide a more secure and reliable method of processing card payments.