Employee Value Proposition

Employee Value Proposition (EVP) is the unique set of benefits and rewards that an organization offers to attract, motivate, and retain its employees. It encompasses not just salary, but also factors like work environment, growth opportunities, company culture, work-life balance, and what makes the company a desirable place to work. Essentially, EVP defines why someone would choose to work there over other options, aligning the company's offerings with employees' expectations and needs to foster engagement and loyalty.