Elisabeth Costa (Behavioral Insights)

Elisabeth Costa is a prominent expert in behavioral insights, which involves understanding how people's behaviors and decisions can be influenced by context and psychology. She works on applying these insights to improve public policy and organizational practices, making systems more effective by designing interventions that encourage positive behaviors. This approach combines elements from psychology and economics to understand the complexities of human decision-making, ultimately aiming to create solutions that promote better outcomes for individuals and communities. Her work emphasizes how small changes in the environment can lead to significant improvements in behavior and decision-making.