Edwin Locke

Edwin Locke is an influential American psychologist best known for his work in goal-setting theory. He proposed that specific and challenging goals, when accepted by individuals, lead to higher performance compared to easy or vague goals. Locke emphasized the importance of clarity, commitment, and feedback in achieving these goals. His research has been widely applied in organizational settings, education, and personal development, demonstrating how setting clear objectives can enhance motivation and productivity. Overall, his work has significantly shaped our understanding of how goal-setting impacts human behavior and performance.