Edwin A. Locke (psychologist)

Edwin A. Locke was a psychologist known for his work on motivation and goal-setting. He developed the goal-setting theory, which suggests that clear, challenging goals lead to better performance and motivation. Locke believed that setting specific and attainable objectives helps individuals focus their efforts and enhances their chances of success. His research has influenced how people and organizations approach task achievement, emphasizing the importance of goal clarity and feedback. Overall, Locke’s work highlights that well-defined goals are a key driver of effort and productivity in both personal and professional contexts.