DTC Genomics

Direct-to-consumer (DTC) genomics involves companies offering individuals the ability to access their genetic information through at-home DNA testing kits. By analyzing a small sample, often saliva, these tests provide insights into ancestry, health traits, and potential genetic risks. This enables consumers to learn about their genetics without needing a healthcare provider or traditional lab. While convenient and becoming more popular, it’s important to interpret results carefully, as they may vary in accuracy and don’t replace professional medical advice. DTC genomics empowers personal health awareness but also raises considerations about privacy and data use.