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Drip Technique

The Drip Technique is a communication method used in digital marketing and education to gradually deliver information over time, rather than all at once. This approach helps build understanding, engagement, and retention by providing content in manageable segments. It’s often used in email campaigns or training programs, where small amounts of relevant information are sent periodically, allowing the recipient to absorb and apply the knowledge before receiving more. This structured flow fosters a steady learning process or customer relationship, making complex topics easier to understand and reducing overwhelm.