doublespeak

Doublespeak is language intentionally designed to be vague, misleading, or euphemistic, often used by organizations or individuals to obscure the truth, downplay negative aspects, or make uncomfortable facts seem more acceptable. It involves choosing words that sound positive or neutral while hiding the real message or impact. For example, saying "downsizing" instead of "layoffs" or "enhanced interrogation" instead of "torture." Doublespeak can manipulate perceptions, create confusion, or avoid accountability by masking reality with carefully crafted language.