
DIY distribution
DIY distribution refers to the process where individuals or small-scale creators independently deliver their products or content to customers without relying on established third-party distributors or large organizations. This approach allows creators to maintain control over their distribution channels, often using online platforms, direct sales, or local networks. While it offers increased autonomy and potentially higher profit margins, it also requires more effort in logistics, marketing, and reaching an audience. Essentially, DIY distribution empowers creators to manage the entire delivery process themselves or through small partnerships, fostering a more direct connection with their consumers.