Diversification Strategy Frameworks

Diversification Strategy Frameworks help companies decide how to expand their offerings to reduce risks and grow. They analyze options like entering new markets, developing new products, or acquiring other businesses. Frameworks such as the Ansoff Matrix categorize strategies into market penetration, market development, product development, and diversification, guiding decision-making based on risk and opportunity. These tools help organizations evaluate potential avenues for growth in a structured way, balancing risk and reward, and ensuring aligned expansion efforts across different areas.