distributor

A distributor is a company or individual that acts as a middleman between a manufacturer and retailers or customers. Their primary role is to buy products in bulk from the manufacturer and then sell them to stores or directly to consumers, often handling storage, transportation, and marketing. This helps the manufacturer reach a wider audience efficiently without managing the entire sales process themselves. Distributors streamline the supply chain, ensuring products are available in various locations, and may also provide after-sales support, making products accessible and convenient for end-users.