Directive 98/6/EC

Directive 98/6/EC is a piece of European legislation aimed at protecting consumers in the context of shopping and pricing. It requires retailers to display prices clearly, including the price per unit, to help consumers make informed choices. The goal is to enhance transparency and ensure consumers understand the cost of products, enabling them to compare prices easily. This directive supports fair competition by ensuring consumers have equal access to pricing information, ultimately empowering them to make better purchasing decisions.