Digital Media in Africa

Digital media in Africa refers to the use of digital platforms—such as social media, websites, mobile apps, and streaming services—to create, share, and access content across the continent. It enables individuals, businesses, and governments to communicate, share information, and engage with a broad audience quickly and cost-effectively. With increasing internet access and mobile phone usage, digital media is transforming how Africans connect, learn, and do business, fostering innovation, social change, and economic growth across diverse communities.