
Digital Maturity
Digital maturity refers to how well an organization has adopted and integrated digital technologies into its processes, culture, and customer interactions. It measures the organization's ability to efficiently operate in a digital environment, innovate using technology, and respond to digital challenges and opportunities. A highly digitally mature organization leverages data, automation, and digital tools to improve performance, enhance customer experience, and stay competitive. Essentially, it reflects how advanced and effective an organization is in utilizing digital resources to achieve its goals.