
DEMA (Diving Equipment and Marketing Association)
The Diving Equipment and Marketing Association (DEMA) is a trade organization dedicated to supporting the scuba diving industry. It provides resources, training standards, and certification programs to ensure safety, quality, and professionalism among dive operators, equipment manufacturers, and educators. DEMA also promotes the growth of diving and underwater exploration through marketing efforts and industry events, helping to connect businesses and enthusiasts. Overall, it plays a key role in maintaining high industry standards and encouraging responsible diving practices.