customer flow

Customer flow refers to the movement and behavior of customers as they interact with a business or environment. It tracks how many customers enter, move through, and exit a space over time. Understanding customer flow helps businesses optimize layout, improve service speed, and enhance overall experience by ensuring smooth movement and reducing congestion. It's like mapping the path customers take so that the business can make their journey more efficient and enjoyable. By analyzing this flow, businesses can make informed decisions to increase satisfaction and sales.