Cross-Generational Research

Cross-generational research involves studying different age groups within a population to understand how characteristics, behaviors, or traits change over time and across generations. It helps identify patterns and influences, such as cultural shifts, technological adoption, or health trends, by comparing data from different cohorts like Millennials, Baby Boomers, and Generation X. This approach provides insights into how societal, environmental, and biological factors impact various generations, informing policies, products, and services tailored to specific age groups or transitions. It’s a valuable tool for understanding long-term trends and predicting future societal changes.