creative assets

Creative assets are the visual, written, and multimedia materials used to promote a product, service, or brand. This includes images, videos, logos, graphics, copywriting, advertisements, and design elements. They're the tangible content created to communicate a message, attract attention, and engage audiences across various channels like social media, websites, and print. Essentially, creative assets are the building blocks of marketing and advertising campaigns, helping convey your brand’s identity and value in a compelling way.