"Contrarian Investment Strategies"

Contrarian investment strategies involve buying assets that are currently unpopular or undervalued, and selling when they become popular or overvalued. Investors using this approach believe that market sentiment can often overreact, causing mispricing. By going against the crowd—buying when others are selling and selling when others are buying—they aim to capitalize on market inefficiencies and achieve better long-term returns. This strategy requires careful analysis and patience, as it often involves going against prevailing trends and can entail short-term risks for potential long-term gains.