Consumer Testing

Consumer testing is a process where products are evaluated by typical users to assess their quality, performance, and usability. It involves real people testing items like food, electronics, or household products to provide feedback on aspects such as taste, functionality, comfort, or convenience. The goal is to gather insights from everyday users to identify strengths and areas for improvement, ensuring products meet consumer expectations before they go to market. This testing helps companies make informed decisions and create products that satisfy customer needs and preferences.