computer-generated imagery

Computer-generated imagery (CGI) refers to the creation of images, videos, or animations using computer software. It involves artists and programmers designing digital models, textures, and lighting effects to produce realistic or fantastical visuals. CGI is widely used in movies, video games, and advertising to portray scenes or characters that would be difficult or impossible to achieve with traditional filming or photography. It allows for precise control over visuals, combining creativity with technology to bring imaginative ideas to life, enhancing storytelling and visual experiences for viewers.