
Competitive Advantage: Creating and Sustaining Superior Performance (Book)
"Competitive Advantage: Creating and Sustaining Superior Performance" explores how businesses can develop unique strengths that set them apart from competitors, leading to better success over time. It discusses strategies for identifying what makes a company special—whether through innovative products, cost efficiency, or exceptional customer service—and maintaining that edge despite changing market conditions. The book emphasizes the importance of continuous improvement and understanding both internal capabilities and external market dynamics, helping organizations achieve sustained superior performance that keeps them ahead in the industry.