Coded Visuals

Coded visuals are images or graphics designed with intentional elements—such as colors, symbols, patterns, or layouts—that convey specific information or messages beyond their surface appearance. They function similarly to a visual language, where each element encodes meaning, allowing viewers familiar with the code to interpret complex ideas quickly. This technique enhances communication by integrating data, warnings, or cultural significance directly into visuals, making them more informative and efficient. Coded visuals are used across various fields, including design, marketing, and safety signaling, to streamline understanding and facilitate rapid recognition of key information.