Cinema production design

Cinema production design involves creating the visual environment of a film, including locations, sets, props, and overall aesthetic. It shapes how the story feels and helps convey the era, mood, and characters’ personalities. The production designer collaborates with directors and other departments to craft a believable and immersive world that supports the narrative. This process includes designing, selecting, and decorating physical spaces or virtual environments, ensuring every visual element aligns with the film's tone and story. Essentially, production design builds the movie’s visual foundation, bringing the script’s imagination to life onscreen.