Center for Behavioral Economics and Decision Research

The Center for Behavioral Economics and Decision Research is an organization dedicated to studying how people make choices and what influences their decisions. It combines insights from psychology, economics, and neuroscience to understand behaviors like saving money, health habits, and risk-taking. By understanding these processes, the center aims to improve policies, business strategies, and individual decisions, making systems more effective and aligned with how people naturally think and act. It conducts research, experiments, and analysis to unveil the underlying factors that shape decision-making in real-world contexts.