Catalogue retailing

Catalogue retailing is a method where customers browse and select products from a printed or digital catalog sent to them by a retailer. They can order items directly through the catalog via phone, mail, or online. This approach allows shoppers to view a wide range of products conveniently from home, often with detailed descriptions and images. The retailer then ships the chosen products directly to the customer’s address. It offers a personalized shopping experience and expands reach beyond traditional stores, making it easier for customers to access and purchase a variety of items without visiting a physical location.