Casamigos

Casamigos is a premium tequila and mezcal brand founded in 2013 by George Clooney, Rande Gerber, and Mike Meldman, originally created for personal use. Known for its smoothness and quality, it has gained popularity for its clean, balanced flavor profile, making it accessible and enjoyable for a wide range of consumers. In 2017, the brand was acquired by Diageo, a major beverage company, which helped expand its distribution globally. Casamigos is often associated with a luxurious yet approachable image, emphasizing craftsmanship and higher-end drinking experience without excessive complexity.